There are key differences between the proposals submitted by four shortlisted bidders in the race to buy Chelsea, according to CBS Sports’ Ben Jacobs.
An earlier report from Sky Sports claims that Raine Group, the New York-based investment bank in charge of the sale, has notified the remaining contenders that they have to present their final bids on or around April 11.
This means the reported final four groups in the race: Todd Boehly-led consortium, Sir Martin Broughton’s group, the Ricketts family, and Stephen Pagliuca, are allowed to improve their bids.
Jacobs, who is among journalists following the sale process, highlighted how each group’s proposal focuses on different aspects.

Key differences among final four in race to buy Chelsea
He claims that the consortium led by LA Dodgers part-owner Boehly is focusing on “connecting with the fanbase and modernising the club”.
Boehly himself is said to be very “value or business-oriented”.
Broughton’s group, which is reportedly backed by two major American financiers; Josh Harris and Dave Blitzer, outlined ways to “balance Chelsea’s books and further globalise the brand”.
Harris and Blitzer, who have a minority stake in Crystal Palace, also reportedly have strong experience in fan engagements and partnerships.
Jacobs added that the Ricketts’ original focus was on “modernising Stamford Bridge” before having to shift their attention to winning over the fanbase after fans’ backlash.

Despite being strong in terms of what they offer financially, Jacobs believes it is unlikely that they would win the race given the circumstance.
On the other hand, Boston Celtic part-owner Pagliuca’s bid is relatively unknown. He recently acquired a majority stake in Serie A side, Atalanta, though, so at least he should be familiar with football club projects.
Boehly’s and Broughton’s groups are described as the leading contenders.
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